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Bruce Cook and Christian Bagg share a laugh.

By Hook or By Cook

After becoming paralyzed while attempting a world’s first, freestyle motocross rider Bruce Cook is on a mission to help others realize their dreams the same way he did: with innovation, modifications and a lot of determination.

By Hook or By Cook

After becoming paralyzed while attempting a world’s first, freestyle motocross rider Bruce Cook is on a mission to help others realize their dreams the same way he did: with innovation, modifications and a lot of determination.

Meet Bruce, Ashley and Christian

Bruce Cook smiles. He is wearing a backwards baseball cap.

Bruce Cook

Bruce Cook began his professional motocross career in 2005, touring across Canada. In 2014, he joined Nitro Circus, which features world-class athletes and daredevils performing outrageous and risky stunts. His first show found him attempting the world’s first double front flip on a motorcycle and when the trick did not go as planned, Cook suffered a broken vertebra and a damaged spinal cord, resulting in paralysis. After regaining his strength and confidence, Cook was back on a modified bike and landed the world’s first backflip as a paraplegic, 10 months after his accident.

Bruce shares his experiences with friends, family and followers like an open book told in a stream of consciousness of hope, humour, and raw emotion. He cannot escape the enormity of daily life as it is faced by a paraplegic, but he is navigating his way through life with determination, enthusiasm and a lot of creativity.

 
Bruce Cook smiles. He is wearing a backwards baseball cap.
 
A woman stands, shielding her eyes from the sun with her right hand.
 
Christian Bagg smiles into the camera.

By Hook or By Cook debuts Thursday, June 3, at 10

p.m. Eastern on AMI-tv.